Ukraine's and Eastern Europe's largest shopping and entertainment center, Respublika Park, has reported significant changes in its tenant mix, aimed at supporting businesses and expanding offerings for visitors.
According to Yulia Shchaslyva, CEO of Respublika Park, the mall is implementing a flexible approach to forming its set of tenants, taking into account the challenges businesses face.
"We understand that businesses are going through difficult times, so we consider each request separately, taking into account the specifics of the business, turnover, premises area, and other factors," Yulia Shchaslyva noted.
The mall is actively working on bringing back international brands and attracting new ones.
"All international brands that were open as of February 23, 2022, are already operating again. This has significantly impacted mall attendance. For example, after H&M store opened in November, we recorded a 10% increase in traffic, and the reopening of Inditex stores in April led to a 15% increase in visitor numbers," the CEO reported.
An important aspect of the new strategy is supporting Ukrainian manufacturers. On May 18, 2024, Respublika Park shopping mall held a grand opening of the Ukrainian brands space Vsi.Svoi.
Throughout the year, the mall plans to open at least 20 more new stores from Ukrainian and international brands. Additionally, an expansion of the food court with 4-5 new restaurants from well-known chains is planned.
Yulia Shchaslyva also noted that the mall continues to work on optimizing the tenant mix, taking into account changes in consumer behavior. "We see that now visitors are looking not only for shopping but also for emotions and leisure. Therefore, we strive to create a comprehensive space where you can do all your shopping, receive services, and have fun in one place," she concluded.
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Respublika Park is a super-regional shopping mall opened in November 2021 in Kyiv with a total area of 300,000 sq m. The owner of the shopping mall is Trafin Consulting und Entwicklungs GmbH, an Austrian company founded in Vienna in 2013 and operating in the real estate sector. Currently, the shareholder of Respublika Park is successfully represented in the real estate markets of Central and Eastern Europe. Trafin makes significant investments in shopping, hotel and residential complexes in many countries and is a significant participant in the investment sector of the Ukrainian economy as a shareholder of Respublika Park.
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