Startup Reface establishes Reface Fund to raise funds to meet the humanitarian needs of Ukrainians. The fund will focus on supporting small volunteer units. This was announced by the Reface co-founder and CEO Dmytro Shvets, Speka reports.
"People are more willing to send donations to people they know," Shvets writes. "Reface has over 200 million users and dozens of partners, businesses, and celebrities around the world. As a Ukrainian startup, we must use it to help our country."
Unofficially, the startup has been collecting donations from the team, investors, and partners for some time now. According to Shvets, the amount of funds raised reached $180,000. The first donors were the Reface employees, as well as the Unity Software co-founder and former gaming CEO David Helgason, the Supercell founder and CEO Ilkka Paananen, ex-manager of Miley Cyrus and Dua Lipa Adam Leber and others.
With the funds raised, the Reface team sent aid to Severodonetsk, Popasna, Rubizhne, Kramatorsk, Kharkiv, Izium, Mariupol, Mykolaiv, Chernihiv, and Enerhodar. The goal is to meet the humanitarian needs of the Ukrainian military and civilians in these and other hot spots. Dmytro Shvets called on the Reface users from all over the world to join the fund's partner team.
Reface is an AI application developed in Ukraine that allows users to change the face in a video or a GIF. It became the top app in 2020 on Google Play and hit the top of the U.S. App Store.
Context. Recall that in February Reface started developing an algorithm that allows one to quickly identify the Russian troops location using satellites. And on March 17, the startup removed its application from the Russian App Store and Google Play.